Internal factors that determine the competitiveness of SMES to enter the global market

Abstract

The present investigation has the purpose of obtaining true and interesting information which allows to identify the internal factors that determine the competitiveness of SMEs in Lazaro Cárdenas, as well as to describe the impact of the dependent variable in relation to the independent variable, through the collection of primary data. The methodology in the present investigation, begins with the identification of the type of investigation, followed by the design of the same, continuing with the construct, later the investigation instruments are mentioned. In the next section, the sample size is determined, followed by data analysis. The importance of this research lies in the need to study the influence of the internal factors of SMEs such as: Human resources, strategic planning, innovation and technology and quality certification that contribute to the competitiveness of companies for an adequate insertion to the global market.